| Summary of intangibles excluding goodwill |
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September 29, 2012 |
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December 31, 2011 |
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Useful Life |
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Gross
Carrying
Amount |
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Accum.
Amort. |
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Net
Carrying
Amount |
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Gross
Carrying
Amount |
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Accum.
Amort. |
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Net
Carrying
Amount |
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Intangible assets subject to amortization:
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Websites
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5 years |
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|
$ |
2,035 |
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|
$ |
(1,306 |
) |
|
$ |
729 |
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|
$ |
2,035 |
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|
$ |
(1,001 |
) |
|
$ |
1,034 |
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Internet platform intellectual property
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10 months |
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|
— |
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— |
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— |
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4,300 |
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(4,300 |
) |
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— |
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Product design intellectual property
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9 years |
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|
|
2,750 |
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(645 |
) |
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2,105 |
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|
2,750 |
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(416 |
) |
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2,334 |
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Customer relationships
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4 years |
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2,050 |
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(1,096 |
) |
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|
954 |
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|
2,050 |
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(712 |
) |
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|
1,338 |
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|
Assembled workforce
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|
7 years |
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|
504 |
|
|
|
(361 |
) |
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|
143 |
|
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|
481 |
|
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|
(275 |
) |
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|
206 |
|
|
Favorable lease
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2.5 years |
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|
78 |
|
|
|
(78 |
) |
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— |
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|
78 |
|
|
|
(56 |
) |
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|
22 |
|
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Sub-Total
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7,417 |
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(3,486 |
) |
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3,931 |
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11,694 |
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(6,760 |
) |
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4,934 |
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Intangible assets not subject to amortization:
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Domain and trade names
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Indefinite life |
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5,066 |
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— |
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5,066 |
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5,050 |
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— |
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|
5,050 |
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Total
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$ |
12,483 |
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|
$ |
(3,486 |
) |
|
$ |
8,997 |
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|
$ |
16,744 |
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|
$ |
(6,760 |
) |
|
$ |
9,984 |
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