successful racing career

The Swiss-born automobile designer had a

Louis Chevrolet defeated the legendary Barney Oldfield and broke records throughout his racing career, including a 68-mph run at Morris Park.

IMG SOURCE: media.chevrolet.com, hdl.huntington.com

He was a

DAREDEVIL

DAREDEVIL

in the driver’s seat

Louis Chevrolet allegedly spent a total of three years in hospital beds due to various racing-related injuries.

VIDEO SOURCE: Sporting History

Louis Chevrolet

co-founded the  Chevrolet Motor Company 

with William Durant

Louis was already a decorated racer  for Fiat when Durant offered him the opportunity to design a new automobile.

IMG SOURCE: Chevrolet, Wikimedia Commons, dyler.com

Louis Chevrolet designed a stylish race car despite a lack of formal education.

IMG SOURCE: dyler.com

The first Chevrolet automobile was a six-cylinder touring car

He ended up selling his share of the company to Durant.

IMG SOURCE: dyler.com

over professional differences with William Durant

Louis Chevrolet

left the Chevrolet Motor Company

General Motors made $127 billion in 2021. Who knows how much Louis Chevrolet’s estate would’ve gotten if it still had shares in the company?

The man behind the brand

didn’t profit

IMG SOURCE: tenor.com

from the company's success

IMG SOURCE: dyler.com

Louis and his brothers built and drove race cars. Gaston Chevrolet drove the 1920 Frontenac that won the Indianapolis 500 race.

Louis Chevrolet founded the

with his brothers in 1916

Frontenac Motor Car Company

The Great Depression halted production of Frontenac automobiles. As a result, Louis took on massive debt acquired by his investors.

A series of unfortunate events caused Frontenac to shut down

IMG SOURCE: New York Magazine, Wikimedia Commons clickamericana.com

C.W Van Ranst convinced the brothers to produce special cylinder heads. They sold sixty cylinders a day at the height of their operation.

IMG SOURCE: dyler.com

The Chevrolet brothers built and sold special cylinder heads for modified

Ford Model Ts

Ford Model Ts

The Chevrolet brothers created an efficient airplane engine called the Chevrolair. However, the project was mismanaged, and it caused a rift between the brothers.

helped pioneer the airplane industry

Louis Chevrolet

IMG SOURCE: dyler.com

Louis Chevrolet

and his outlook on racing

When Gaston Chevrolet tragically lost his life in a race car accident, Louis vowed never to race again.

Tragedy changed

Tragedy changed

IMG SOURCE: Wikimedia Commons

Louis Chevrolet’s contributions have helped make Chevrolet what it is today

Chevrolet has become a staple of the American automobile industry, producing reliable, high-quality vehicles at affordable prices.

VIDEO SOURCE: Sporting History